3rd party statistical cookies (eg: Google Analytics) are applied If your data is anonymised right before being saved via the third party service, and if the third party undertakes never to "cross" the data collected with other data in its possession. You can configure Google Analytics for this intent (you https://mediasocially.com/story3814252/the-smart-trick-of-google-merchant-center-prestashop-that-no-one-is-discussing